{"id":11990,"date":"2013-10-24T10:11:21","date_gmt":"2013-10-24T07:11:21","guid":{"rendered":"https:\/\/editura-unibuc.ro\/?p=11990"},"modified":"2017-03-06T16:12:40","modified_gmt":"2017-03-06T14:12:40","slug":"marketing-teorie-si-aplicatii","status":"publish","type":"product","link":"https:\/\/editura-unibuc.ro\/en\/marketing-teorie-si-aplicatii\/","title":{"rendered":"MARKETING: Theory and Applications"},"content":{"rendered":"<p>IN ROMANIAN<\/p>\n<p>Prima parte cuprinde o abordare teoretic\u0103 despre marketing, iar partea a doua, o abordare practic\u0103 a temei, cu teste \u0219i aplica\u021bii, texte de comentat \u0219i texte de reflec\u021bie. \u201eLucrarea \u00ee\u0219i propune s\u0103 devin\u0103 un instrument de studiu practic, care s\u0103 nu presupun\u0103 numai acumularea unui volum mare de informa\u021bii, ci \u0219i aplicarea cuno\u0219tin\u021belor \u0219tiin\u021bifice, manier\u0103 care stimuleaz\u0103 curiozitatea \u0219i bucuria de a descoperi lucruri noi\u201d, precizeaz\u0103 \u00een\u00a0<i>Introducere<\/i>\u00a0autoarele.<\/p>\n<p>Cartea de fa\u021b\u0103 este o invita\u021bie la un proces de \u00eenv\u0103\u021bare, la educa\u021bie economic\u0103, la succes.<\/p>","protected":false},"excerpt":{"rendered":"<p>IN ROMANIAN Prima parte cuprinde o abordare teoretic\u0103 despre marketing, iar partea a doua, o abordare practic\u0103 a temei, cu teste \u0219i aplica\u021bii, texte de comentat \u0219i texte de reflec\u021bie. \u201eLucrarea \u00ee\u0219i propune s\u0103 devin\u0103 un instrument de studiu practic, care s\u0103 nu presupun\u0103 numai acumularea unui volum mare de informa\u021bii, ci \u0219i aplicarea cuno\u0219tin\u021belor [&hellip;]<\/p>\n","protected":false},"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[991,992],"product_tag":[1229],"class_list":{"0":"post-11990","1":"product","2":"type-product","3":"status-publish","5":"product_cat-stiinte-sociale","6":"product_cat-administratie-si-afaceri","7":"product_tag-marketing","9":"first","10":"outofstock","11":"shipping-taxable","12":"purchasable","13":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/product\/11990","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/comments?post=11990"}],"wp:attachment":[{"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/media?parent=11990"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/product_brand?post=11990"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/product_cat?post=11990"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/product_tag?post=11990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}