{"id":52059,"date":"2026-05-12T09:39:09","date_gmt":"2026-05-12T06:39:09","guid":{"rendered":"https:\/\/editura-unibuc.ro\/?post_type=product&#038;p=52059"},"modified":"2026-05-12T09:39:09","modified_gmt":"2026-05-12T06:39:09","slug":"comunicarea-de-criza-in-domeniul-alimentarfundamente-teoretice-si-directii-de-cercetare","status":"publish","type":"product","link":"https:\/\/editura-unibuc.ro\/en\/comunicarea-de-criza-in-domeniul-alimentarfundamente-teoretice-si-directii-de-cercetare\/","title":{"rendered":"COMUNICAREA DE CRIZ\u0102 \u00ceN DOMENIUL ALIMENTAR<br\/>FUNDAMENTE TEORETICE \u0218I DIREC\u021aII DE CERCETARE"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>The book explores crisis communication beyond rigid definitions, proposing a current perspective, anchored in international trends and in the complex reality of how organizations, authorities and mass media construct meaning in critical moments.<br \/>\nCombining foundations from sociology, medicine and political science, the volume offers a coherent and integrative vision on the mechanisms that shape communication in crisis situations, from risk management to the dynamics of public discourse.<br \/>\nAt the heart of the volume is the evolution of crisis communication as a field, analyzed through key concepts such as globalization, the rhetorical arena or contingency theory, which extend and refine the existing theoretical framework.<br \/>\nBy drawing on the most recent contributions in the literature, the paper updates both definitions and models of crisis evolution, from the classic four-stage structure proposed by Fink (1986) to contemporary perspectives, such as the regenerative model proposed by Coombs (2019).<br \/>\nThe result is a coherent and relevant framework that connects theory with documented examples and provides the reader with a nuanced understanding of how communication becomes an essential tool in crisis management.<\/p>\n","protected":false},"featured_media":52060,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[3823,3573],"product_tag":[1202,4049],"class_list":{"0":"post-52059","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-stiinte-umane","7":"product_cat-stiinte-ale-comunicarii","8":"product_tag-comunicare","9":"product_tag-criza","11":"first","12":"onbackorder","13":"shipping-taxable","14":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/product\/52059","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/comments?post=52059"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/media\/52060"}],"wp:attachment":[{"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/media?parent=52059"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/product_brand?post=52059"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/product_cat?post=52059"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/editura-unibuc.ro\/en\/wp-json\/wp\/v2\/product_tag?post=52059"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}